We believe that Zimbabwean farmers have come of age. They have been price takers for the past 37 years. The future of agriculture lies in a win-win business environment. Goat commercialisation should not benefit actors downstream only. It should also benefit farmers who carries the heaviest burden. The zero-sum mentality will cost everyone along the value chain dearly.

FEG Trust was formed after farmers realised that when they buy inputs such as fertilisers and chemicals, the suppliers of those inputs decides the prices they charge the farmers. When the farmers sell their produce, it is not the farmers who decide on the prices, rather, it is the buyers who decide. When input suppliers have viability issues, they increase the prices of their products. When the commodity buyers have viability concerns, they reduce the commodity prices they pay to farmers. The farmer is sandwiched in between squeezed by input suppliers and commodity buyers. Goat farmers came together and are seeking alternative ways of relating to input suppliers and commodity buyers using a value chain business model.

When new value chains emerge, farmers have to assert their presence from the beginning otherwise, they will remain price takers.

FEG Trust seeks to commercialise the Zimbabwean goat in a way that fairly compensate the farmer. That way value chains can be a vehicle for reducing poverty and food insecurity in rural areas.